Why I Dropped Alexa Traffic Ranking from My Marketing Reports

traffic stats
Alexa Traffic ranking is a rough measure of a website's popularity compared with all the other sites on the internet. This is why it's used as a performance metric for marketing competitive analysis. Companies want to know how their website is doing against their competitors.

How to Get Marketing and Sales to Work Together

The least thing you want on your plate is to deal with an ineffective operation where sales and marketing are pointing at each other for the lack of results.

Sales and marketing perform better when they work together. Three things sales and marketing can do to work closer and better today include:

3 Data-Driven Tips To Get More B2B Sales Appointments


Let's jump right in on some of the things you can do to set more appointments. I'm going to reverse engineer this a little, and start by highlighting the importance of aligning sales with marketing to make sure you're getting the right kind of leads to set yourself up for success.